Summary:
US start-up Friend has introduced a new wearable device, a necklace pendant designed for constant companionship. Launched for pre-order on July 30, the Friend device listens to its wearer throughout the day and sends supportive conversational text messages based on real-life experiences. Founder Avi Schiffmann, inspired by feelings of loneliness during a business trip, shifted focus from productivity-driven AI to creating a more personal, companion-like interaction. The device features a simple design with a Bluetooth microphone, allowing users to communicate directly by pressing the pendant. While it continuously records audio for natural interaction, the company assures users of end-to-end encryption and no long-term data storage. Unlike other AI products that aim for extensive functionality, Friend emphasizes limited yet meaningful companionship, setting it apart in a market filled with complex AI assistants that have struggled to meet expectations.